KeelPoint Consulting
Your buyers are on LinkedIn.
Your competitors
aren't posting.
KeelPoint Signal delivers researched, industry-specific posts to your inbox every week — drafted from your trade press, written in your voice, ready to approve in seconds.
01 / 08
The Problem
Generic content doesn't work in specialized industries.
What agencies deliver
"Excited to share this update! Here are 5 lessons from a busy quarter…" Your buyers scroll past without stopping.
What most operators do
Post nothing for 6 months. Then post once. Then nothing. Invisible to buyers actively searching LinkedIn for vendors.
What your buyers want
Someone who knows the market — prices, supply conditions, specs, real-world constraints. Someone credible.
The real gap
You know your market better than any agency. The problem isn't your knowledge — it's that nobody outside your network knows you know it.
The gap between what you know and what your buyers see is costing you deals.
02 / 08
The Opportunity
The operators who post consistently in your vertical will own the reputation.
<5%
of B2B industrial operators post consistently on LinkedIn
3–6
months to establish category credibility with consistent posting
1 lead
per month from LinkedIn covers your entire annual investment
In most B2B industrial niches, almost no one posts with consistency or credibility. The window to become the recognized voice in your space is open right now. It closes as the market gets more competitive.
03 / 08
How It Works
Three steps. Thirty seconds of your time.
No meetings. No login. No writing. Just approve.
1
We Monitor Your Industry
We subscribe to your trade publications, price indices, and industry sources. Our system scans them every morning for what's moving your market.
2
We Draft Your Posts
Three fully written options hit your inbox each week — market intelligence, thought leadership, and educational angles — all in your voice.
3
You Approve in Seconds
Reply with the one you want. We handle scheduling, formatting, and delivery. No login. No portal. No Friday scrambles.
📬
On Growth and Authority plans, posts queue directly to your LinkedIn via a scheduling tool. One tap on your phone and you're done. You never have to think about what to post again.
04 / 08
Why KeelPoint
We understand your market before we write a word.
We don't write lifestyle content. We serve operators in specialized B2B industries.
Plastics Recycling & Brokerage
Scrap Metal & Commodities
Specialty Chemical Distribution
Our posts are built on what's actually happening in your market — price movements, supply disruptions, regulatory shifts, demand signals. Your buyers notice the difference immediately. That specificity is the moat. Generic agencies can't replicate it.
05 / 08
Pricing
Three plans. No long-term commitment.
Start with a 90-day pilot on any tier.
Essentials
$597/mo
12 posts/month
3 draft options per delivery
Email async approval
Up to 5 monitored trade sources
Monthly performance summary
Client manages posting
Growth — Most Popular
$997/mo
12 posts/month + scheduling tool
Everything in Essentials
1-tap phone approval
Up to 8 monitored sources
Monthly strategy call
Quarterly content calendar
Publication access up to $100/mo included
Authority
$1,997/mo
20 posts/month
Everything in Growth
5-day/week posting cadence
Comment response drafting
Competitor intelligence
Quarterly repositioning audit
Publication access up to $150/mo included
One-time setup fee: $500 — waived on 6-month prepay.
06 / 08
Real Results
90 days. One market. Real numbers.
Post-industrial plastics brokerage, Midwest — Feb to May 2026.
Before
Last post: years prior
Near-zero LinkedIn presence
No visibility outside direct network
Deep market knowledge — known to nobody
After 90 Days
137,812 total impressions
53,044 unique decision-makers reached
3,109 followers and growing weekly
Recognized voice in plastics recycling on LinkedIn
137,812
Total impressions in 90 days
53,044
Unique members reached
24,912
Impressions from a single post
📈
Best single post: 24,912 impressions · 17,036 members reached · 163 reactions · 23 comments — a market update on HDPE, PP, and PET conditions. Written in under 5 minutes. Posted in 30 seconds.
24%
Plastics Manufacturing
Actual LinkedIn analytics. Post-industrial plastics brokerage operator, Midwest. 90-day period, Feb–May 2026.
07 / 08
KeelPoint Consulting
Start in 7 days.
No long-term
commitment.
Onboarding complete within one week. First posts delivered within 10 days. If you're not approving 80%+ of first drafts by Month 2, we recalibrate at no charge.
✓
90-day pilot available on any tier✓
Voice calibration included — we get your tone right or we keep working✓
6-month prepay: setup fee waived✓
Want to see a sample post first? We'll draft one for your industry, no strings
08 / 08